AI content writing.
Checked, edited and signed off by a person.

Webiyo writes the pages only your business could have written. AI helps us research and draft. A person checks every claim against a named, dated source, edits the whole piece, and approves it before it goes live. Every page gets a review date, so its facts don't go stale.

Every statistic has a named, dated sourceA person approves everythingReviewed on a schedule

See how a piece gets made

Draft · Panel repair or replacement?
yourbusiness.com › repair-or-replace-a-panel

Should you repair or replace an electrical panel?

Replace it if it is a recalled model or the breakers trip under normal load. Repair makes sense when one breaker has failed and the rest of the panel is sound.

That is the rule our lead electrician uses on every call, and it is why two homes with the same symptom can get different quotes.

Recall list checked against the manufacturer's notice, dated and linked.

Before it goes live

Every claim has a sourceNamed and dated
Passed the automated checkNo filler, no dead links
Edited by a personCut, corrected, approved
Review date setTied to how fast its facts change

An illustration of the kind of page we write. The details come from your business.

The problem

Content is free now. That is what made it cheap.

Anyone can generate a page in ten seconds, which is why those pages are worth so little. The web is filling up with the same competent, generic article, written for no one in particular.

74.2%

of 900,000 newly published pages contained AI-generated content

Ahrefs, May 2025
2.5%

were purely AI. Another 71.7% were a mix of AI and human writing

Ahrefs, May 2025
25.8%

were purely human

Ahrefs, May 2025
87%

of the content marketers Ahrefs surveyed said they use AI to help create content

Ahrefs, May 2025

Google's guide to AI search names the trap: don't recycle what others have already said, or what a generative AI model could easily produce. If a model can write your page in ten seconds, an AI engine has little reason to send anyone to it. The pages that get named have something a model cannot supply: a real price, a real decision rule, a real number with a real source.

AI-written content

Does Google penalize AI content?

Google's spam policy targets many pages generated mainly to manipulate rankings, however they were made. The test is intent and value, not the tool. Then look at what ranks.

What ranks in the top results

Ahrefs studied 1,000,000 pages from the top 10 results across 100,000 searches. Source: Ahrefs, July 2026

5.3%of top-3 pages were 100% AI-generated
Top-3 pages under 50% AI82.2%
Pages under 20% AI, indexed49.28%
Pages 80% or more AI, indexed40.35%
Up to 40%

more visibility in generative engines from adding quotations, statistics and sources. A research benchmark, not a promise.

Evidence beats adjectives

Researchers tested rewrites across 10,000 queries. Adding quotations, statistics and sources lifted visibility most. Keyword stuffing did not help. Source: Princeton and IIT Delhi

How often ChatGPT used the page

Plain URL89.78%
Opaque URL81.11%

Sound like the question

Across 1.4 million ChatGPT prompts, pages with plain, descriptive URLs were picked more often than opaque ones. Source: Ahrefs, April 2026

How old is too old?

Across 16.975 million URLs, the pages AI assistants linked to were 25.7% fresher than Google's organic results. It varies by engine. Source: Ahrefs, July 2025

Days newer than organic results
ChatGPT, sources458
ChatGPT, links393
Copilot360
Gemini298
Perplexity250
Google AI Overviews16 older

Pages with low or moderate AI content earned 2 to 3 times the impressions of pages with high AI content, across 80,861 pages tracked in Search Console. Ahrefs' conclusion is that Google does not punish AI content, it punishes bad content. We read it the same way: the risk is a page no person has checked, cut, or added anything to. So we use AI the way an editor uses a fast research assistant. It is never the author.

Sources: Ahrefs, July 2026 · Google spam policies, scaled content abuse · Google's guidance on generative AI content

The standard

The questions Google tells you to ask. We ask them about every page.

Google's guidance on helpful content includes a list of self-check questions. We use them as a scorecard, and a piece is not approved until it passes.

Who wrote it?

It should be obvious, with a byline that leads to a real person and real background.

How was it made?

If automation or AI helped, readers should be able to find that out where it makes sense to say so.

Why does it exist?

To help someone with a specific problem, not to catch a keyword.

Is anything original?

Original information, research, reporting or analysis, not a summary of what already ranks.

Is it better than what is out there?

Substantial value compared with the other pages in the results.

Is the reader done?

They should finish feeling they learned enough, not needing to search again.

Google also says E-E-A-T is not itself a ranking factor and there is no score to hit. It describes signals its systems look for, so we build those signals into the writing. Source: Google, creating helpful content

How a piece gets made

Seven steps between an idea and a published page

1

Brief

Who is asking, what they are trying to decide, and which page currently answers it, and how well.

2

InterviewA person

A short call with you or whoever does the work. The material only your business has comes from this call: how you price, how you decide, what you have seen go wrong.

3

Research

Every claim traced to a primary source: the study, the agency, the regulator. Each source gets a name and a date. If we cannot confirm it, it does not go in.

4

Draft

AI helps here, organizing the research and writing a first pass. Nothing at this stage is publishable.

5

Automated check

Every draft runs through a checker built to fail it: filler phrases, a statistic without a named and dated source, a link to a page that does not exist, missing dates.

6

Edit and approvalA person

A person reads all of it, cuts the padding, and fixes what is wrong. Nothing goes live without a person's sign-off.

7

Review date

Every piece gets a review date tied to how fast its facts change. Pages with prices or statistics come back sooner.

Then it goes live

We never change a page's "updated" date without changing something on the page.

Want to see which of your pages are worth rewriting?

Send us your website. The free audit shows where you show up on Google and in AI answers, and what we'd fix first, within 24 hours.

What we write

The pages a local business needs

Service pages

One page for each thing you sell, with the specifics: what is included, how it is priced, how long it takes, who it is for.

Cost and pricing pages

The page every customer looks for and most businesses hide. How pricing works, what moves it, and the ranges you would quote.

How-to-choose guides

Repair or replace, do it yourself or hire someone, written from the decision rules you use.

Answer pages

Direct answers to the questions customers ask before they call, built from your real calls and emails.

About and expert pages

Who is behind the work, in specifics that can be checked.

Refreshes

Pages that still rank but say things that are no longer true.

What we will not write: forty near-identical pages for forty nearby towns. Google's doorway abuse policy names pages targeted at specific cities that funnel people to one place as a violation. If you serve a place and have something real to say about it, we will write that page.
The difference

Commodity content and content only you could write

Anyone, or any AI, could write this
"How to choose an electrician: check that they are licensed, read their reviews, and get more than one quote."
Only your business could write this
  • The rule your lead electrician uses to decide between repairing and replacing a panel.
  • What that job typically costs from your shop, and why the price moves.
  • The mistakes homeowners make that turn a simple job into an expensive one.
  • A photo from a real job.

An illustration of the difference in kind, not a client example. The details come from your business, which is why they cannot be generated.

Our lines

None of this is content work we will bill you for

What you don't need

  • Special files, markup or Markdown. Google's guide to AI search says none of it is needed to appear in its AI features.
  • An llms.txt file to rank. Google says Search ignores them.
  • Content chopped into tiny pieces, or written a special way for AI.
  • Schema as a shortcut. Ahrefs found no meaningful lift in AI mentions across 1,885 pages that added it.
  • Answers to only the headline question. Google's AI features use query fan-out, so we outline every piece around the follow-up questions too.

What we won't do

  • Publish AI output that nobody has edited.
  • Mass-produce near-duplicate pages.
  • Invent statistics, quotes, reviews, case studies or customer stories.
  • Charge you for an llms.txt file. We add one free with every plan.
  • Buy or fake mentions across the web. Google's guide names that as something to avoid.
  • Change a "last updated" date without changing the page.
$150 to $400
for a researched 1,000-word post from a freelancer

What this costs elsewhere

Agency content programs commonly run $5,000 to $20,000 a month for full service, or $400 to $1,200 per piece for one-off B2B work. Most of the gap between the cheap end and the expensive end is research and editing time, the two steps a model cannot skip for you.

Ours is scoped to how many pages you need and how fast the facts in them change, not billed per word. Tell us what you want to be picked for and we will tell you what it would take.

Content questions

Something we didn't cover? Ask us

Is this AI-written content?

AI helps us research and draft. It never publishes anything. Every claim is checked against a named source, a person edits the whole piece, and nothing goes live without a person's approval.

Will Google penalize my site for AI-assisted content?

Not for using AI. Google's spam policy targets many pages generated mainly to manipulate rankings without helping anyone, however they were made. Ahrefs' July 2026 study found AI content across the top 10 results, and found that heavier AI use tends to come with weaker performance, which it reads as a quality problem and not a penalty. A page a person has checked and added real substance to is the opposite of what that policy targets.

How is this different from asking ChatGPT to write it, or buying a cheap content package?

A model can only work from what is already published, which is why its output tends to be the commodity content Google warns against. We start from what only your business has: how you price, how you decide, what you have seen go wrong. Then we verify every outside claim against its source and have a person edit the result.

Will you tell readers that AI was involved?

If you want us to. Google suggests explaining how content was created where it makes sense for your readers, along with a clear byline. We can add a short note to each piece. It is your call.

Do you write in a special format so AI engines can quote it?

No. Google says you do not need to write a special way for generative AI or break content into tiny pieces. We lead with the direct answer because readers want it first, then give the detail and the evidence. That works for people and machines alike.

Will you add schema markup or an llms.txt file?

Yes to both, at no extra charge. Structured data goes wherever it accurately describes what is on the page. It is not an AI shortcut: Ahrefs found no meaningful lift in AI mentions after 1,885 pages added it. We add an llms.txt file too, though Google says it ignores them, and Ahrefs found that 97% of the llms.txt files it checked received zero requests in a month. Neither one replaces a page worth quoting.

How often does content need refreshing?

It depends on the facts in it. Pages with prices, statistics, rules, or service details have a shelf life and get reviewed sooner. Evergreen explainers can go longer. ChatGPT in particular leans toward newer pages, so a page with outdated facts loses ground even when it is otherwise strong.

Can you write a page for every city we serve?

Only if each page has something real to say about that place. Google's doorway abuse policy names pages targeted at specific cities or regions that funnel people to one place as a violation. If it is the same page with the town name swapped, we will not write it.

What do you need from me?

A short call with whoever does the work, real numbers for anything you want quoted, your existing pages, and the questions customers ask most. Then your approval before anything goes live.

Can you guarantee AI engines will mention me after this?

No, and nobody can. What we can do is write pages built on what the research shows helps, then show you week by week, through Answer Check, whether AI engines are mentioning you for the questions each page targets.

Want a page only your business could have written?

Send us your website and tell us the page you most want AI engines and Google to pick you for. We will tell you what is missing from it.

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